DIGITAL NEWS • Promo Trailer

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Idea:

The idea for our trailer is to create a 1960's style advert, acting as if our news brand was a physical product. We didn't want to create a promo trailer that was too serious because that's not what Student Yak is like but we still wanted to make sure it gave a good idea of what our brand is about. 

Script:

As a group we first wrote the script because we already had an idea of what we wanted to say. In the process of writing, we got our presenter, Josh, to act out the lines as we went along to make sure that they worked and flowed naturally. Beside our dialogue we also wrote down a basic idea of what we wanted the presenter to do and what would be seen on screen. 



Filming:

  • We filming majority of our trailer in front of the green screen as we want to add in our own background. 
  • our idea was to have the trailer playing and the camera slowly moves backwards to reveal the trailer situated within an old fashioned tv screen so that it looks like it is being played on a real tv. 
  • We wanted to have the beginning part of trailer in black and white an then as we mention our brand, it changes to colour. 
  • We dressed our presenter up as a 1960's housewife to keep with our old fashioned theme.



Images// 

http://cdn.newsapi.com.au/image/v1/eaf55b2a5d934a2c910702b994ecbc9e?width=650

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